This May, London takes its rightful place on the global modest fashion map with the highly anticipated Modest Fashion Live — a dynamic, influencer-powered fashion experience set to make waves across the UK and beyond.
Brought to you by Algebra Consulting — the visionary team behind flagship Muslim lifestyle events such as the London Muslim Shopping Festival, London Eid Festival at Westfield, and the World Halal Food Festival — Modest Fashion Liveis the latest evolution in a decade-long legacy of championing Muslim consumer culture.
With a track record of engaging over 100,000+ attendees annually, Algebra Consulting has been at the forefront of elevating halal-conscious lifestyle experiences in the UK. Modest Fashion Live is their most fashion-forward venture yet — an immersive platform where modestwear meets mainstream.
Why Now? Why London?
Modest fashion is no longer niche — it’s the new normal. Major fashion houses and high-street retailers from Dolce & Gabbana to H&M, Nike, and Uniqlo have launched collections catering to the growing demand for style with substance.
With the UK modest wear market now valued at over £700 million, and global Muslim fashion spend forecast to exceed $375 billion by 2026, London — a global trendsetter in fashion — provides the perfect backdrop for a showcase of this scale and ambition.
London, UK — Saturday 24th May 2025 | Novotel West
What to Expect at Modest Fashion Live
- 50+ curated brands in modest fashion, beauty, hijabs & accessories
- Exclusive pop-ups, capsule launches & live shopping
- On-site styling booths & Instagrammable zones for content creation
- A buzzing atmosphere packed with influencers, stylists, and creators
- Thousands of attendees from across the UK & Europe
- Free entry (with pre-registration)
From viral TikTok stylists and YouTube hijab tutorials to Instagram’s most stylish modestwear bloggers, this is where the digital and physical worlds of modest fashion collide.
Live streams, behind-the-scenes interviews, and share-worthy content moments promise to amplify brand exposure and bring modest fashion to the forefront — exactly where it belongs.
Pre-register now at www.modestfashionlive.com
Follow @modestfashionlive for exclusive updates and style previews
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