Hijabi Nura Afia makes a mark with Covergirl

CoverGirl commercial celebrates equality, features model wearing a hijab.

CoverGirl’s commercial for their new mascara is all about celebrating equality – not only eyelash equality, but also equality across race, religion and gender.

Nura is Covergirl’s first muslim ambassador.

 

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The ambassadors featured in the video are Katy Perry, Sofia Vergara, CoverBoy James Charles, Muslim beauty blogger Nura Afia, DJ Amy Pham and young R&B duo Chloe x Halle.

Afia said she’s proud to be a Muslim woman breaking through to the mainstream beauty scene.

“It’s so amazing, because I feel like it’s never really been done before,” she told TODAY Style. “I’ve never seen a hijabi or a Muslim woman on a billboard in Times Square. That’s as big as it gets!”

“I think it’s very important that Muslim women — and just average people — get represented,” Afia, 24, continued. “I’m honestly an average person. I’m only five feet tall. I’m not the perfect beauty standard. I never had braces, so I have kind of crooked bottom teeth. This is unreal for me. I always thought I had to be taller and have perfect teeth to even think about being in something this big.”

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The adventurous spirit behind the pages of British Muslim magazine. As the Editor-in-Chief, Natasha leads with a passion for exploration and a pen dipped in wanderlust. With a keen eye for halal travel experiences and an insatiable curiosity for new experiences, she brings readers along on captivating journeys to far-flung destinations. Through her vibrant storytelling, Natasha invites readers on enriching adventures, where every experience is a window into the muslim world.

Tags: british muslim magazine, hijabi, muslim, nura afia, women

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